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What is Search Engine Optimization (SEO)?

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Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website web presence.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acronym “SEO” can refer to “search engine optimizers,” a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term “search engine friendly” may be used to describe website designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.
Another class of techniques, known as black hat SEO or spamdexing, uses methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.

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Credits: Wikipedia.org

Facebook Gets More Visitors in 2010 than Google

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Hitwise.com (2010-12-29) – Facebook was the top-visited Website for the first time and accounted for 8.93 percent of all U.S. visits between January and November 2010. Google.com ranked second with 7.19 percent of visits, followed by Yahoo! Mail (3.52 percent), Yahoo! (3.30 percent) and YouTube (2.65 percent)

Geolocation services for your patients

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Ama-Assn.org (2010-12-20) – Mobile applications let people “check in” anywhere to let others know where they are — including your practice. But applications also let people talk about you.

Seeing patients texting in your waiting room is not new. But what you may not know is that the patients who appear to be texting are actually on the Internet telling their friends and social networks where they are, and what’s going on around them.

Through a technology called geolocation, mobile smartphone users have the ability to “check in” at various businesses and locations, alerting their virtual friends to their whereabouts. They do this using mobile phone applications that work with a smartphone’s GPS system, which identifies the users’ location. Though it began as a way for people to let friends know where they could be found, people are now using geolocation networks to check in anywhere from the bus stop to the grocery store, from their favorite restaurant to your waiting room. read more …

Google introduced Nexus S to run Gingerbread

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Google has officially introduced the latest version of the Android platform, Gingerbread. New Android from Nexus line, Nexus S will run Gingerbread (Android 2.3 release).

Here is in short what Nexus S is about.

– a 4″ Contour Display with curved glass screen (480×800)

– 1 GHz Hummingbird processo

– front and rear facing cameras

– 16 GB of internal memory

– NFC (near field communication) hardware

– Wi-Fi 802.11 n/b/g and Bluetiith 2.1

No questions, Nexus S will be a good competition for iPhone 4.

What I like the most is the Portable Wi-Fi hotspot capabilities for up to 6 portable devices for no additional fee.

The following image is taken from Google.com website.

read more about Nexus S and Google introduction